The Sea Urchin - Bass Lure

The SB Sea Urchin Bass Lure is a Japanese-inspired fuzzy ball. It is designed to trigger bites from bass that have grown cautious around conventional soft plastics. Anglers often fish it weightless when targeting cruising bass in clear water, where the natural fall and delicate action can provoke strikes from wary fish. Its round, fuzzy profile is surrounded by 27 thin appendages that pulse, tremble, and wave naturally in the water, producing subtle movement that draws attention even with minimal rod action. The lure is built with near-neutral buoyancy, allowing it to descend slowly when paired with a hook.